Design Excellence Recognition - Worldwide recognition for design

Choosing a premium product - a challenge for the investor

When building a house, we make decisions that will affect its appearance and value for decades to come. It is especially difficult to choose premium elements that are supposed to make our property stand out. What does “premium” really mean? Where is the line between high quality and exaggerated extravagance?

Take, for example, cars. We can choose a mid-range model - proven, practical, but not distinguished by anything special. Or invest in a premium car - with innovative technologies and a timeless design that will inspire admiration even after years. It is the same with the house - we can opt for standard, proven solutions. Or bet on innovative products that not only fulfill their function, but also increase the value of the entire property.

The problem is that taste is a subjective matter. What is elegant and modern to some may seem pretentious to others. That is why it is so important to find an objective confirmation of quality and design. For premium cars, such a determinant is the tests and awards given by experts. In the world of architecture and design, this role is played by the Red Dot Award - the most prestigious award, given to products that set new standards in their categories.

When choosing products awarded Red Dot, we are sure that we are not buying the proverbial “cat in a bag”. These solutions are proven and appreciated by an international group of experts who evaluate thousands of applications from all over the world every year. In 2021, out of more than 18,000 products from 60 countries, only 1.5% received this award. This shows how elite this group is and how difficult it is to join.

For the homeowner, this means peace of mind and the certainty of a good investment. Because although trends in architecture change, timeless quality and innovation always remain in the price. This is evidenced by the history of products awarded Red Dot - from the classic designs of Dieter Rams for Braun, to the latest developments from brands such as Apple and Porsche. All these products have one thing in common - despite the passing of the years, they continue to delight and maintain a high value.

Red Dot - the global benchmark for premium quality

Have you ever wondered why some brands, such as Apple, Porsche or Maserati, are invariably associated with the highest quality? This is no coincidence - this is the result of rigorous verification by independent experts. In the world of design and innovation, such an objective verifier is the Red Dot Award, awarded since 1955 by the German Design Zentrum Nordrhein Westfalen.

Red Dot is not just a product competition. This is a comprehensive evaluation conducted by an international jury of around 40 independent experts in the fields of industrial design, ergonomics and innovation. The verification process takes several days and includes a physical inspection of each product that is submitted. Experts evaluate not only aesthetics, but above all functionality, ergonomics, durability and environmental impact. This is why Red Dot is called the “Oscar of Design”.

The uniqueness of this award is underlined by the numbers: in 2021, out of more than 18,000 products submitted from 60 countries, only about 1.5% received this distinction. Since 1955, only 175 companies from Poland have received this honor. This shows how difficult it is to join this elite group. The very fact of receiving Red Dot testifies to the highest world quality of the product.

But the eTile system received something more - a special Red Dot Winner distinction. This is the highest award level, awarded to only a dozen products per year from all awarded. This means that eTile not only meets the highest quality standards, but introduces a breakthrough solution that can change the way we think about roofs in general. It is a product that combines the highest level of innovation with excellent workmanship and usability, setting new standards in its category.

Interestingly, the Electrotile Capital Group is one of the few companies in the world to receive two Red Dot Design Awards. The second prize was awarded for the solar light breaker system. In addition, there are two IF Design Awards (the second most prestigious award for innovation and design after the Red Dot), the German Design Award and the New York Design Award. This is an unprecedented collection of awards, confirming the world-class solutions.

Red Dot Awarded Solar Roof Value

How does a house with a roof awarded Red Dot Winner differ from other buildings? First of all, it is a question of long-term value. Like cars of premium brands, products highlighted by international experts retain their value much longer than standard solutions. It's not just a matter of prestige - it's a real investment in the future of real estate.

Imagine that in a few years you will want to sell your house. What will make a greater impression on potential buyers - a standard roof with a typical photovoltaic installation, or an innovative system appreciated by the same experts who evaluate Apple or Porsche products? The Red Dot Winner Award is an objective confirmation that your roof represents world-class design and technology.

This is not the only distinction of the eTile system. The product also received the German Design Award - an award given by the German Design Council, famous for its extremely rigorous evaluation criteria. Added to this is the New York Design Award, confirming international recognition for the innovation of the solution. In Poland, the system was awarded the “Product of the Year” by the Institute of Industrial Design - among all awarded with the “Good Design” mark, only eTile received this special award from the President of the Industrial Development Agency.

It is worth noting that all these awards are not accidental. They show a coherent image of a product that meets the highest world standards in every respect - from design, to functionality, to technological innovation. It's like Mercedes or BMW among the roofs - products that not only look great, but above all offer the highest quality confirmed by independent experts.

For the homeowner, this means not only the prestige and satisfaction of having a premium product. It is also the confidence that you are investing in a solution that has been thoroughly tested and appreciated internationally. The eTile roof is not an experiment or a fad - it is the future of solar architecture, confirmed by the most prestigious institutions in the industry.

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